Wax Family Printing Moves into 3rdGeneration, Announces New CEO
Local printing and sign company, Wax Family Printing announces Weston Wax as the company’s new Chief Executive Officer, marking the transition to the 3rd generation of the family-owned business.
“After 53 years in business, we’ve been blessed to keep expanding and building on the foundation my father began in our garage,” said owner, Kevin Wax. In 1997, Kevin Wax bought the business from his father, Nevin Wax. “With my son Weston at the helm, I am confident he will continue the family legacy of excellence in service to our clients.”
Wax Family Printing experienced a record year in sales in 2018 as Weston Wax lead the team as the Director of Sales and expanded the company’s newest endeavor, Wax Eloquent, a digital marketing and creative agency. The agency grew to account for nearly 20% of the company’s sales in 2018.
“I am deeply grateful to take up the baton and am excited about the opportunity to build on the foundation that Dad and Grandpa laid. It is a truly humbling experience, and I am keenly aware of the privilege and responsibility it entails,” said Weston Wax. “Having moved into the marketing agency world with Wax Eloquent, I am optimistic about the future for our company. I know whatever we are able to accomplish in the coming years will be because of God’s grace and because we are standing on the shoulders of Kevin and Nevin Wax.”
In 2014, the company expanded to offer large format signs in-house, adding to its existing design, printing, and mailing capabilities. Today, signs produced by Wax can be found across Murfreesboro and middle Tennessee.
“There’s no doubt that printing is what Wax is known for,” said Weston Wax. “But we are working to expand that name and make it synonymous with signs and digital marketing as well. We’re in the problem-solving business, and we want to be a key member of our clients’ team, whether they need help creating a brand, communicating a message, or want to make a professional first impression.”
As the business transitions to the third generation, the Wax family has plans to remain engaged in the company’s operations. “We’ve been planning this transition for several years,” said Kevin Wax. “It’s been a privilege to prepare Weston to take the reins and build off of the foundation of half a century in business. Rhonda and I plan on staying involved with the company for the next several years, and we will continue to support this local business community that has done so much for our family.”
